[Distribution Issue] Emart, 'Sseuk Sale', big hit..3days of ongoing crowd, Sales have recorded 140% compared to the same period, 2021.
[Distribution Issue] Emart, 'Sseuk Sale', big hit..3days of ongoing crowd, Sales have recorded 140% compared to the same period, 2021.
  • Yohan, Bok Reporter
  • 승인 2022.11.21 23:30
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230 tons of Pork belly·neck have sold out ...recorded 3.3 billion won

E-pan-ran(60pcs eggs), sold out...Sales record for bag ramyeon (buy two, get one free) 5 times, cans(1+1) 6 times, gloceries 4~7 times increase

[Consumerwide_ Yohan, Bok Reporter]  Emart Sseuk Sale was a big hit. Between the 18th and 21st of Nov, the Sseuk Sale period, Emart sales have increased rapidly.

On the 21st, followed by Emart, during the Sseuk Sale period they've recored 140% for Sales. This is a 2.1 times increase from the 3rd of Nov, 2021.

Emart Sseuk Sale was a big hit. Between the 18th and 21st of Nov, the Sseuk Sale period, Emart sales have increased rapidly.

During the period, 230 t of pork belly·neck sold out, which is a monthly supply for Emart at a regular time. Sales record for 3 days were 3.3billion won. Epanran(2sets of eggs/ 30pcs*2, total 60pcs), which was sold at 9980 won under the condition of saving Shinsegae points, has also sold out. Bag ramyeon (buy two, get one free event) has been recorded 5 times in sales.

Sales record of cans, with 1+1 event including tuner·whelk cans, has increased 6 times. Sales record of glossaries, with 1+1 event(50% discount) including washing powder, paper, toothpaste, shampoo, have increased 4 to 7 times compared to the same period, 2021.

During the 3 days of Sseuk Sale (Emart), major emart stores in the domestic market were overcrowded. The first day was already crowded, and the last day (20th) was a peak.

On the 20th, in front of the Emart Wolgye (Seoul), it was so crowded that there wasn't even a tiny space to move around, before the store opened. There were more people than a day before, which was easy to recognize, and there was no shopping cart left.

And, popular items were sold out early, just like on the last day. Epanran (Eggs/ 30pcsX2, total 60pcs) were sold out little after the store opened. The Korean pork belly sale corner was run in one way in order to prohibit accidents among crowds, but it was still crowded.

The checkout had a long line standby same as day before. It was a morning, but it took 1~2 hours to wait. This crowd continued till late.

 

 

 


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